2nd Call For Proposals Musicaire
This is a call for proposals under the MusicAIRE 1 (An Innovative Recovery for Europe) project, co-funded by the European Union under the 2020 Annual work programme for the implementation of the “Preparatory Action – Music Moves Europe: Boosting European music diversity and talent” 2 and will be managed by the consortium to which the grant was attributed, composed of INOVA+ and the European Music Council (EMC).
Music Moves Europe (MME) is the European Commission’s overall framework for projects and actions in support of the European music sector. This includes a Preparatory action (2018-2020) to test and prepare EU support under the Creative Europe programme (2021-2027) for “sectorial support on music” in addition to existing funding opportunities (e.g.: cooperation projects, networks, platforms).
The general goal of MusicAIRE is to assist the recovery of the music sector in Europe by designing and testing a supporting scheme that can meet the challenges posed by the COVID-19 pandemic while fostering the sustainability of the music ecosystem. The project will launch two open calls.
The projects to be funded under MusicAIRE will need to provide strategies, methodologies, and actions for the music sector to address the recovery from the COVID-19 crisis in one of the following thematic fields :
GREEN recovery: increasing the sector’s environmental sustainability and ecological awareness with a view to greening the music industry, in particular live acts, festivals and touring, as well as supporting innovative start-ups aiming at decreasing the environmental footprint of online data storing and music distribution.
DIGITAL recovery: adapting to new emerging trends in digital music consumption, distribution and promotion (e.g. of live music acts online) and developing and promoting sustainable business models that enable monetisation and guarantee remuneration of artists. Digital recovery involves the development of technology-driven products and services in music production, promotion and distribution, as well as capacity building actions for artists in order to make them more competitive and resilient in an increasingly technology-driven market.
JUST and RESILIENT recovery: better harnessing music’s potential as a distinct cohesive force, with a view to contributing to increased solidarity, active citizenship, and social cohesion. This includes a stronger community role for music venues, better access to music both in terms of education and consumption, with a special focus on disadvantaged groups, and fairer remuneration for artists and gender balance.